Carolyn Mahboubi Carolyn Mahboubi

What is Fierce Presence?

Power is not a title, an army or a bunch of strategies for controlling others. Power is not forceful, loud and brutal. Power is not something we acquire or inherit. It’s a state of being and a delivery system for impact.

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Carolyn Mahboubi Carolyn Mahboubi

"Mom, All You Had to do Was Ask for What You Want"

Years ago, my son and I were traveling by plane. We sat quietly beside each other for two hours until I asked a question that revealed something profound: most women sabotage their success by not asking for what they want. Coaching helps uncover these hidden obstacles and take deliberate action.

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Carolyn Mahboubi Carolyn Mahboubi

Why "Go Big or Go Home" is the Worst Advice Ever?

I used to worship Intensity, believing grand gestures could replace steady effort. Over time, this approach drained my energy, trust, and confidence. Learning to prioritize Consistency over Intensity transformed how I show up in life and work, creating sustainable success and long-term impact.

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Carolyn Mahboubi Carolyn Mahboubi

Versace Should Have Left Sooner

Many of you know that in 1982, my partners and I opened the first Versace boutique in the U.S. Observing Donatella step down this year reminds me how crucial it is to recognize the season of life we’re in—embracing its opportunities, harvesting its gifts, and preparing for the future without clinging to the past.

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Carolyn Mahboubi Carolyn Mahboubi

Are you an Amateur or a Pro? Here are 30 Differences to Help You Decide.

My client, Sebastian, thinks he’s behind on “life”. He thinks he missed the memo the rest of us received on how to live a happy life. I know better. Sebastian hasn’t fallen behind and there is no such memo. We’re all just trying to figure it out. Unless we’re not. And there are a lot of people who simply are not trying to figure it out.

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Carolyn Mahboubi Carolyn Mahboubi

Willpower Won't Save You. Here's What Will.

We often rely on willpower to build or break habits, only to fail repeatedly. Coaching shifts the focus from forcing behavior to cultivating identity. By adopting the identity aligned with your values, you create long-term, sustainable change that no burst of willpower alone can achieve.

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Carolyn Mahboubi Carolyn Mahboubi

Are You Making a Contract or a Covenant?

“I look forward to receiving a contract.”—My clients will often say. My response is always the same and often surprising, if not downright confusing to them. “I don’t do contracts.” Deep transformational life coaching is not a transaction, but rather a commitment of two people’s time, focus, and attention in service of one person’s goals, vision, and desires.

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Carolyn Mahboubi Carolyn Mahboubi

The "Always A Good Idea!" List

We all experience days of feeling drained despite accomplishing much. Coaching helps identify what truly energizes versus what depletes you. Using tools like an Energy Audit and an “Always a Good Idea” list, you can reclaim your time, focus, and joy while reducing procrastination and off-purpose actions.

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Carolyn Mahboubi Carolyn Mahboubi

Second Marriage with Your First Spouse? Is That a Thing?

Science shows that when we look at our neighbor’s grass, it actually does look greener! But that’s simply a visual anomaly that’s hardwired in us. Even nature wants to make it harder for us to do our own work! But don’t give up. From where I stand, marriage, when we do the work, is worth it.

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Carolyn Mahboubi Carolyn Mahboubi

Everytime You Say This, You're Hurting Yourself

What if you had indisputable evidence that your words could unquestionably shape your life? What if, like magic, everything you uttered created your reality, both for the better and the worse? I’m not talking about mantras and spells. I’m talking about the everyday conversations we have with ourselves and others.

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Carolyn Mahboubi Carolyn Mahboubi

How Ignorance + Arrogance Helped Me Finish a Sky Race

I finished an ultramarathon that took 11 hours—a race that 20-year-old elites completed in half the time. During those brutal miles, I kept asking myself, "What the hell were you thinking?" The answer: I wasn't. I was parked at the intersection of Ignorance and Arrogance. But here's the thing: a little I + A is exactly what gets us to attempt goals we wouldn't otherwise. Combined with a Why strong enough to sustain us, it's unstoppable.

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Carolyn Mahboubi Carolyn Mahboubi

Go or No Go?

Nobody ever jumped out of bed in the morning and joyfully exclaimed, “I love creating new habits!” Nobody ever! That’s because we all know that forming new habits and getting rid of old, entrenched ones is a shitty process. By shitty I mean it’s long, requiring higher than normal levels of commitment, patience and grit. And yes, the failure rate is pretty high!

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Carolyn Mahboubi Carolyn Mahboubi

To the Doctors Who Couldn’t “Fix” Me, Thank You!

Pain made itself at home in my body sometime in my forties. Every doctor I visited gave a diagnosis from the point of view of their specialty, yet no one could agree on the source. Fifteen years of deliberate work taught me that letting go of the search for a “fix” was the first step toward living with more ease.

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Carolyn Mahboubi Carolyn Mahboubi

I Wish I Had Let Myself Be Happier

Recently, I explored Bronnie Ware’s insight, “I wish I had let myself be happier.” Most of us misunderstand this, thinking happiness must be chased. In truth, we must practice allowance—being present, releasing worry, dogma, and toxic productivity—to make happiness real and avoid future regrets.

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Carolyn Mahboubi Carolyn Mahboubi

You Get What You Pay For: The Ways We Confuse Fee with Fine

How often do you blame yourself for making a mistake you believe you shouldn’t have made? How often do you catch yourself saying or simply thinking some version of, “I was stupid…I should have known better…I can’t believe I let that happen to me!”? If in reflection you realize that you do this often or at least more than you’d like to, I have some good news and some less than good but certainly not bad news.

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Carolyn Mahboubi Carolyn Mahboubi

Idea Doubt Vs. Identity Doubt

Do you doubt yourself? Do you then judge yourself for having doubts? How’s that working for you? (You can let me know the answer to this question after! … so read on). I know for sure that it’s not working for you because it sure as hell has never worked for me or any of my clients!

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Carolyn Mahboubi Carolyn Mahboubi

Hey, Ex-boyfriend. Love You!

Years ago, I resisted saying “love you” at the end of conversations, thinking it unnecessary. A lesson from an ex-boyfriend changed that. By speaking love openly to kids, friends, and colleagues, I discovered how expressing care authentically can deepen connection, expand the heart, and invite others to do the same.

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Carolyn Mahboubi Carolyn Mahboubi

The Power of Saying “No” to Yourself

Freedom has been my most significant life value even before I had the words to define it. My earliest and fondest memories are of roaming in our magical garden in Iran and feeling free to do and be whatever I wanted. That was my 5-year-old mind’s definition of freedom.

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